I bought a new backpack.  It is black, zipper-y, sturdy, and comfortable. I paid $85 for the thing – – a bargain after looking at other ones that were upwards of $400.  I noticed there was a little insignia on the thing but never took the time to read it until I returned home to the room.  Here’s what it says (spellings and words are not mine):

Dear Costmer, this bag you chose is the thing built with the industry based on the plan with famous careful SOGAWA Inc.

I laugh.